Jnan Markets
In a world of evolving values, the discerning traveler chooses memories over material goods, and seeks meaningful and off the beaten track cultural immersion. JNAN Hotels provide a constant curated cultural experience, from the interaction with artists in residence at its hotels, to the unique insider’s discovery of their iconic locations. This unequaled opportunity to travel with purpose is what sets JNAN apart as a pioneering force in hospitality.
JNAN hotels meet the expectations of three markets which are all growing at a strong and stable pace.
JNAN hotels meet the expectations of three markets which are all growing at a strong and stable pace.
The New Classic Travel Market
The immense and international market of those who have seen it all and are in quest of new cultural experiences, lived in style and luxury. The barometer of trends in the industry, Pure Lifestyle the international trade show clearly establishes this profile as the most dynamic luxury niche.
The Promadic Travel market
The progressive nomad, called Promadic in the Future Laboratory 2020 study on tourism, is diverse and inclusive, cutting across racial, cultural and generational lines.
They equate “high-end with experiential and intellectual tourism, seeing the brands they support as fluid, collaborative, and purpose-driven.
The immense and international market of those who have seen it all and are in quest of new cultural experiences, lived in style and luxury. The barometer of trends in the industry, Pure Lifestyle the international trade show clearly establishes this profile as the most dynamic luxury niche.
The Promadic Travel market
The progressive nomad, called Promadic in the Future Laboratory 2020 study on tourism, is diverse and inclusive, cutting across racial, cultural and generational lines.
They equate “high-end with experiential and intellectual tourism, seeing the brands they support as fluid, collaborative, and purpose-driven.
The African American Travel Market
We benefit from the loyalty of the African American traveller, who favors black-owned businesses, and whose mark on the tourism industry has recently boomed:
In 2019 Black U.S. leisure travelers spent $129.6 billion on domestic and international travel, including $29.9 billion abroad. (MMGY Travel Intelligence Study, 2020)
Though some US and Caribbean hotels have Black investors, none propose a cultural boutique hospitality experience. Our brand is black-owned and our locations are strategically chosen, granting access to important spaces in Black history and culture. Jnan Hotels maximizes on the rapid growth of Black leisure travel whilst filling the void of Black-owned, culturally meaningful boutique hospitality experiences.
We benefit from the loyalty of the African American traveller, who favors black-owned businesses, and whose mark on the tourism industry has recently boomed:
In 2019 Black U.S. leisure travelers spent $129.6 billion on domestic and international travel, including $29.9 billion abroad. (MMGY Travel Intelligence Study, 2020)
Though some US and Caribbean hotels have Black investors, none propose a cultural boutique hospitality experience. Our brand is black-owned and our locations are strategically chosen, granting access to important spaces in Black history and culture. Jnan Hotels maximizes on the rapid growth of Black leisure travel whilst filling the void of Black-owned, culturally meaningful boutique hospitality experiences.
RB
BB
2